THE BRAND BLUEPRINT
@thebrandblueprint · TikTok · KOL
brand + marketing strategy insights from founding consumer brands & AvidAI brooke@delucamediagroup.com
Open on TikTok ↗58.4K
Followers
4.5%
Engagement
60.9K
Avg views
About @thebrandblueprint
THE BRAND BLUEPRINT (@thebrandblueprint) is a mid-tier creator on TikTok tracked by KOLens, with 58,400 followers across 909 posts. Recent TikTok posts earn an average engagement rate of 4.5%, in line with the typical TikTok benchmark of 4-6%. Videos average 60.9K views on the most recent batch KOLens analysed. First indexed by KOLens in May 2026. From the creator's own bio: "brand + marketing strategy insights from founding consumer brands & AvidAI".
Stats snapshot
Follower growth
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Mentions & topics
Creators, brands and themes @thebrandblueprint references — pulled from their bio and recent captions.
Recent content
- KOLensViews60.9KLikes2.7KComments16
Sep 23, 2023
Frequently asked questions about @thebrandblueprint
Who is @thebrandblueprint on TikTok?
THE BRAND BLUEPRINT is a mid-tier creator on TikTok with 58,400 followers and 909 published posts. KOLens classifies the account as KOL.
How many followers does @thebrandblueprint have on TikTok?
As of the most recent snapshot, @thebrandblueprint has 58,400 followers on TikTok (~58.4K). KOLens refreshes the count from public TikTok data; you can see the exact "last updated" timestamp at the bottom of this page.
What is @thebrandblueprint's engagement rate?
@thebrandblueprint averages an engagement rate of 4.52% on recent TikTok posts, in line with the typical TikTok benchmark of 4-6%. Engagement rate is computed as (likes + comments) / views averaged across the most recent posts KOLens has analysed.
Where is @thebrandblueprint's audience based?
KOLens has not yet inferred a strong country signal for @thebrandblueprint's audience. The estimate sharpens as more recent posts are analysed.
When did @thebrandblueprint last post?
@thebrandblueprint most recently posted on TikTok on Sep 23, 2023, according to the most recent KOLens snapshot.
Is @thebrandblueprint verified on TikTok?
@thebrandblueprint does not currently carry a platform-verification badge on TikTok. That does not imply anything negative — many high-following creators are unverified by choice or because the platform's verification programme is invite-only.
Where can I find @thebrandblueprint's original TikTok profile?
The canonical profile lives at https://www.tiktok.com/@thebrandblueprint. This KOLens page is a public snapshot — engagement, audience, authenticity — built on top of the original.
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<iframe src="https://kolens.ai/embed/k/thebrandblueprint?platform=tiktok"
width="100%" height="190" frameborder="0" scrolling="no"
sandbox="allow-popups allow-popups-to-escape-sandbox"
title="THE BRAND BLUEPRINT — creator stats by KOLens"
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<p><a href="https://kolens.ai/k/thebrandblueprint">THE BRAND BLUEPRINT creator stats</a> via <a href="https://kolens.ai">KOLens</a></p>